Why Do All Websites Look the Same?

Today’s internet is bland. Everything looks the same: generic fonts, no layouts to speak of, interchangeable pages, and an absence of expressive visual language.

Boris Muller, Medium Daily Digest, March 15, 2019

There’s a growing ‘sea of sameness’ out there, and the sea levels seem to be rising.

Tom Roach, The Stupidity of Sameness and the Value of Difference, March 20, 2019

We build websites for our clients to capture the attention of their clients.

Below are a few of our projects where we have kept originality within the sites target market as an important design feature …
… they are working for a broad spectrum of companies, from an artist in Tampa Bay, a children’s theater in New York State, to an architect in San Francisco. Some are old (very old, pre – “mobil first”), some are new.

Click on any image below to to see the site home page live in a new browser window. A larger list of projects may be found in our Portfolio.

Manucy Realty

Big Whiskey Art

Bama Outdoor Expo

Children's Theater

Maney Aircraft

ISU Cormarc Insurance

Soule Medical Supplys

Nazeri Architecs

Amanda Strauss Designs


The examples on this website are intended to illustrate a few web functions, presentation styles, and tools that may be used to create an engaging internet presence for your organization… One that doesn’t look like every other website.


We like to make our website projects stand out, to look and feel unique and engaging, and not look like every other website.

What ever your product or services are, we can show them wrapped in an industry specific “look and feel”.

Custom artwork courtesy Big Whiskey Design Studio.


The area below illustrates 2 (of many) page content layout options, “Tabs” and “RSS”.

Tabs – To save page space or to organize common content, we can use “tabs” which allow us to present material that shows up in the same “area” depending on which “tab” we have selected. See the 3 tab sample below for,
RSS News – RSS Sports – RSS Technology.

You may have as many tabs as you like with many choices of “layout”, (see “Tabs” page), and with any topic per tab.

RSS – “Really Simple Syndication” enables us to present information from industry recognized sources in just about any subject, which once set up is placed on the site automatically by the source, usually regularly. Though not as popular as it once was, RSS still offers a great way to offer useful information to your target audience, without recurring effort on your part.

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